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Module Two: Trademarks and Unfair Competition

Part One: Trademarks 

Introduction 

Definition 
Kinds of Marks: 
Trademarks 
Service marks 
Collective marks 
Certification marks 
Famous and well-known marks and their special status: 
Criteria for considering a mark famous 
Famous and well-known marks on the international forum 
(Paris Convention and TRIPS) 
WIPO Joint Recommendations concerning protection of well-known marks 
Scope of protection 
Arab Society for Intellectual Property 2005 

Registrable Trademarks: 

Kinds of Registrable Marks. 
Requirements for Registerability: 


Legality 
Distinctiveness 


Unregisterable Trademarks 
Registration Procedure 


General Overview on the procedure 
Examination (form & substance) 
Searching 
Acceptance and Publication 
Modification of a Trademark 
Registration Form 

Cancellation of Trademark Registration: 


Subject Matter of Cancellation. 
Invalidity 
Revocation 
Assignment by the Trademark Owner 
Expiry 
Non-use 

Ownership and Rights Conferred 

Ownership: 
First to use 
Right of priority 
Honest concurrent use 
Rights conferred: 
Exclusivity of the trademark 
Right of Exploitation 
Assignment 
Use 
License 
Mortgage and seizure 
Prohibition of unauthorized use 
Trademarks Piracy 
Counterfeiting 
Imitation of labels and packaging 
Other prohibited acts 
Establishment of infringement 
Pre-requisitions of infringement 

Legal Protection 

Civil action 
Criminal action Arab Society for Intellectual Property 2005 
Provisional protection 
Remedies available 

Part Two: Unfair Competition 

General Definition 


What is Unfair Competition? 
Criteria of Fairness 
Requirements of Unfair Competition 
Use in Trade 
Competition in Commercial or Industrial Businesses 
Competitive Relationships 
Intent or Actual Damage 

Types of Unfair Acts 


Causing Confusion 


General Approach 
Types of Confusion 
Confusion as to the Establishment 
Establishment Get-up, Decoration and Advertisements 
Trade names 
Confusion as to the Products or Services 
Indications/business identifiers 
Trademarks 
Product’s outer appearance 

Discrediting Competitors 


General approach 
Subject matter of disparagement 
Reference to competitors, or to products/services 
Disparagement and defamation 
Statements of Facts 
True and false statements 
Conditions for liability 
Comparative advertising 

Misleading 


General approach 
The concept of misleading 
The subject matter of misleading 
Communication of misleading statements. 
Puffing and exaggerations 
Subjective requirements and burden of proof. 
Examples of misleading actsAraociety for Intellectual Property 2005 

Other Acts of Unfair Competition 


Free riding 
Nuisance Advertising 
Comparative Advertising 
Sales Promotion 
Impeding of Market Activities 
Dumping 

Legal Protection 


Civil Protection 
Provisional Protection 
Remedies Available 
Case Studies